OpenAI has introduced a Canva add-on for its popular chatbot, ChatGPT, as part of a strategic move to simplify the creation of visuals like logos and banners in the expansive and fast-evolving world of social marketing.
This recent integration has the potential to transform the way users generate visual content, providing a more straightforward and user-friendly approach to digital design. Prior to the introduction of this add-on, using Canva alongside ChatGPT was a somewhat intricate process that demanded considerable manual effort. However, the newly launched add-on simplifies the process of creating new visuals, requiring just a few clicks, and has the potential to enhance user engagement with the platform.
To utilize this feature, users must activate ChatGPT in their web browser and locate the ‘Plugin Store’ within the plugin section. Here, they can effortlessly install the Canva add-on. Once installed, users can navigate to ChatGPT’s main interface and select ‘Canva’ from the plugin options. Within the chatbot’s prompt box, users can describe the visual they want to create, using prompts such as, “I’m an AI enthusiast active on Twitter. Design a banner for my profile.” This will generate a list of visuals from which users can select their preferred option, edit it in Canva, and download it for immediate use.
This integration is currently exclusive to subscribers of ChatGPT Plus, who pay a monthly fee of $20. This subscription provides access to the Canva add-on and also enables users to leverage the enhanced GPT-4 large language model, capable of generating extensive written content and accepting images as input. OpenAI’s decision to integrate Canva with ChatGPT aligns with its broader strategy to enhance the chatbot’s capabilities, transforming it into a versatile tool that caters to a wide range of user requirements. Previously, OpenAI introduced a feature for web browsing with Microsoft Bing, but it had to remove it when users discovered it could access paywalled content.
